Dom Sagolla, a Co-creator of Twitter Shares His Style Guide for the Short Form

• Mingle with the author and other guests in an intimate setting at the elegant Pan Pacific Hotel
• Sip complimentary award-winning wines from Erath Wineries (yep, free)
• Enjoy savory nibbles prepared by Seastar Restaurant & Raw Bar on the house

A copy of the book, signed for you by the author after the interview, is included in the ticket cost, in addition to all wines and appetizers. Twitter co-creator Dom Sagolla covers all the basics of great short-form writing, in 140 Characters (Wiley 2009) including the importance of communicating with simplicity, honesty, and humor. For marketers and business owners, social media is an increasingly important avenue for promoting a business-this is the first writing guide specifically dedicated to communicating with the succinctness and clarity that the Internet age demands. The most extraordinary thing about 140 Characters is that it’s more than book about Twitter. 140 Characters is a concise field manual that will help you be more effective when communicating in small spaces. It’s an actual style guide that covers basic grammar rules for short-form writing The equivalent of Strunk and White’s Elements of Style for today’s social media-driven marketing messages * Helps you develop your own unique short-form writing style 140 Characters is a much-needed guide to the kind of communication that can make or break a reputation online.

What others say about 140 Characters

“Inspired by new mediums of publishing, such as Twitter, this book provides a refreshing look at the breadth of linguistic techniques that shine with the advent of the modern short form.” - Britt Selvitelle, Front End Engineering Lead, Twitter

About the Author

@Dom helped create Twitter. He is also founder of DollarApp and co-founder of iPhoneDevCamp.